1. Responsibility
MWA Media Works Agency
Nobistor 16, 22767 Hamburg
Telephone: 040 638 552 72
Email: info@media-works.de
Website: www.media-works.de
MWA Media Works Agency, represented by its management, is responsible for the processing of personal data on this website.
2. General information on data processing
We generally process our users’ personal data only to the extent necessary to provide a fully functional website and our content and services. Processing takes place solely on a legal basis in accordance with Article 6(1) of the GDPR.
3. Collection and storage of personal data, and the nature and purpose of its use
a) When visiting the website
When you visit our website, your browser automatically transmits the following data to our server:
IP address
Date and time of the request
Time zone difference from GMT
Content of the request (specific page)
Access status / HTTP status code
Amount of data transferred
Website from which the request originates (referrer)
Browser, operating system, language and version of the browser software
Purpose: To ensure a smooth connection, system security and stability.
Legal basis: Art. 6(1)(f) GDPR (legitimate interest).
Retention period: Log files are deleted regularly (max. 7 days).
b) Contact form or email contact
If you contact us via a form or by email:
Name
Email address
Content of the message
Purpose: Processing the enquiry and follow-up communication.
Legal basis: Art. 6(1)(b) GDPR (performance of a contract or pre-contractual measures).
4. Cookies and tracking technologies
This website uses cookies. You can find more details in our
Cookie Policy.
Technically necessary cookies: To ensure the functionality of the website (e.g. session cookies).
Optional cookies (e.g. analytics): Only with your consent in accordance with Article 6(1)(a) of the GDPR.
You can manage your consent via our cookie consent tool.
5. Cookies and tracking technologies
Our website uses cookies and similar technologies, including third-party tracking technologies such as Meta (Facebook) Pixel. These cookies are used to analyse user behaviour, optimise our advertising and improve the relevance of content for users.
Cookie categories:
Strictly necessary cookies: Essential for the operation of the website.
Statistics/analytics cookies: Collect anonymised data on website usage.
Marketing/tracking cookies: Used for cross-website tracking to display personalised advertising – e.g. via Meta Pixel.
Cookies are only used with your consent via our cookie banner (Art. 6(1)(a) GDPR). Consent may be withdrawn at any time.
6. Use of the Meta Pixel (Facebook Pixel)
Our website uses the Meta Pixel from the social network Facebook, provided by:
Meta Platforms Ireland Ltd.
4 Grand Canal Square
Grand Canal Harbour
Dublin 2, Ireland
Purpose of processing:
The Meta Pixel enables us to track users’ behaviour after they have been redirected to our website by clicking on a Facebook advertisement. This enables us to evaluate the effectiveness of Facebook adverts for statistical and market research purposes and to optimise future advertising campaigns.
Legal basis:
Use is based on your explicit consent in accordance with Article 6(1)(a) of the GDPR.
Recipients of the data:
The data collected via the pixel is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Meta, so that a link to the respective user profile is possible and Meta can use the data for its own advertising purposes in accordance with Meta’s Data Policy.
Data transfer to third countries:
Meta may transfer personal data to the USA. In such cases, the data transfer is based on the EU Commission’s Standard Contractual Clauses (Article 46 GDPR), unless an adequacy decision is in place.
Withdrawal of consent:
You can disable data collection by the Meta Pixel at any time via the cookie settings on our website or directly via Meta’s opt-out function:
https://www.facebook.com/settings?tab=ads
7. Disclosure of data
Your personal data will not be disclosed to third parties for any purposes other than those set out below.
8. Your rights
Under the GDPR, you have the following rights:
Right of access (Art. 15 GDPR)
Right to rectification (Art. 16 GDPR)
Right to erasure (Art. 17 GDPR)
Right to restriction of processing (Art. 18 GDPR)
Right to data portability (Art. 20 GDPR)
Right to object (Art. 21 GDPR)
Right to lodge a complaint with the supervisory authority
9. Data protection
We use appropriate technical and organisational security measures to protect your data from loss, destruction or unauthorised access.
10. Changes to the Privacy Policy
This privacy policy is updated regularly. Last updated: 5 August 2025